Attribute every AI agent, activity, and token to revenue.
Your agents don't carry a quota.
Three gaps, that are probably
a little too familiar to you:
The right context —
engineered from your data, to revenue, and back.
data — and improve every time they do.
Connects to everything you already run.
Loop is the context engineering layer for revenue teams. It unifies your GTM data, trains a private model on your deal outcomes, pre-builds enriched context, and serves it to any agent over MCP. Every agent action is traced back to revenue so the model gets sharper every cycle.
Loop captures every agent and seller action, joins it to the deal it touched, and maps the outcome — closed-won, ACV, cycle time — back to the specific play that drove it. You get attributed revenue, not activity reports.
Pre-materialized context is deal context enriched and built ahead of time by your private model. When an agent calls Loop via MCP, the context is already computed — champions, comparable deals, risk signals — so the agent gets decision-ready information instead of raw data.
Loop serves context via MCP and REST API. Add it as a tool in your agent framework and any agent — Claude, OpenAI, Glean, custom — pulls the same enriched context. No SDK, no lock-in.
Salesforce, HubSpot, Gong, Clari, Outreach, Salesloft, 6sense, ZoomInfo, email, calendars, and 20+ additional sources. Data is ingested continuously with entity resolution across systems.