Podcast Episode: Sales Reps Don't Close Deals, Buyers Do
Episode from the B2B Power Hour. Nick sits down with Nate Nasralla, Founder of Fluint to discuss how Enterprise AE’s are actually closing deals with the ever growing buying committees.
Nick sits down with Nate Nasralla, Founder of Fluint.io to discuss how Enterprise AE’s are actually closing deals with the ever growing buying committees. Nate quickly dives into how to stop losing deals when you’re not in the room, camouflaging content as internal memos, the art of enabling buyers in complex deals, and more. Every Enterprise seller NEEDS to listen to this!
In this episode, we cover:
- How to stop losing deals when you’re not in the room (0:26)
- What’s the buyer’s journey 3.0? (2:38)
- How to design a message to enable your buyer (10:06)
- Camouflaging content in internal memos (16:54)
- The art of enabling your champion (23:39)
- How Nate develops Enterprise functions for sales (30:56)
- Nate’s Power Hour (36:52)
- Nate’s questions for Nick (40:17)
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Loved by top performers from 500+ companies with over $250M in closed-won revenue, across 19,900 deals managed with Fluint
Nathan L.
Sr. Enterprise Team Lead
Just closed the largest 7-figure ARR deal of my career using the one page business case framework.
Now getting more call transcripts into the tool so I can do more of that 1-click goodness.
Now getting more call transcripts into the tool so I can do more of that 1-click goodness.
Shem E.
Senior AE
After starting a new role, Fluint helped me land a $250K deal during my first 6 months on the job. Giving my champion a true business case made all the difference.
Matt R.
Strategic AE
The 1-Page Business Case is a game changer. I used it as a primer for an exec meeting, and co-drafted it with my champion. We got right into the exec’s concerns, then to the green light and next steps. Invaluable.
Cobi C.
Strategic Account Director
We just landed a multiyear agreement thanks to the business case I built in Fluint.
The buying team literally skipped entire steps in the decision process after seeing our champion lay out the value for them.
The buying team literally skipped entire steps in the decision process after seeing our champion lay out the value for them.
Kishan P.
Sr. Director Strategic Accounts
The beauty of Fluint is the ability to create spaces for collaboration with prospects and customers. I’ve leveraged Fluint to manage two 8-figure pursuits, creating 1 pagers to bring teams together, foster new relationships and new perspectives as we actively work to drive change.
Samantha P.
Global Strategic Account Executive
Fluint’s a game changer. Before, I thought I had to get a deal done. Now, it’s all about my buyers, and their strategic initiatives.
Which is what Fluint lets me do: enable my champions, by making it easy for them to sell what matters to them and impacts their role.
Which is what Fluint lets me do: enable my champions, by making it easy for them to sell what matters to them and impacts their role.
Julien B.
Head of Global Business Development
Fluint helped me triple the size of a deal we just closed last month, the biggest of my year. We expected it to take 12 - 15 months to close it. Did a 7+ figure deal in 9 months.
Rick S.
Head of Sales
In the most complex deal I've closed we had to go through 8 very intense review boards with lots of uncertainty, but thank heavens I had Fluint to guide me. It's been seriously amazing.